
11/01/2013
TCL's parternship with Hollywood-based Marvel Entertainment
The partnership between TCL and Marvel for Marvel’s Iron Man 3 that will include brand integration and a tie-in promotion was announced at CES 2013 (Consumer Electronics Association) with Li Dong Sheng, Chairman and CEO of TCL Corporation and Bob Sabouni, the Executive Vice President of Worldwide Marketing Partnerships at Marvel Entertainment in attendance.
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